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Marketing through a Recession

Marketing through a recession The coming months and years are going to be challenging for British businesses. Leaving the ‘rights’ and ‘wrongs’ of BREXIT behind us, one thing we all know for sure, is things ARE going to change. Forward thinking businesses will be planning for this change now, strategising their marketing plans… Time to

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Logo design vs Brand Identity

Your logo design is not your brand To suggest, ‘your logo is your brand’, would be to suggest, ‘your nose is your face’ – Quite clearly, this isn’t the case. Your face is unique to you, because of the way all the elements work together… Your brand works in exactly the same way. The eyes,

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